International Business Practices Essay Example | Topics and Well Written Essays - 500 words

International Business Practices - Essay Example The penetration of the company into the global market is facilitated by its market entry strategy which is licensing. When deciding to expand its market, Coca-cola sells a domestic firm the right to use the company's manufacturing process, trademark patent, trade secret, and other item of value for a fee or royalty. The organizational structure of Coca-cola is highly decentralized. The company does this by "cutting half of the staff at its Atlanta headquarters and moving the regional chieftains closer to their local market" (Organizational Structure 2003). This management structure is observed throughout the firm's international operation. In India, the managers have been given the authority to implement decision within their scope of responsibility. This type of organizational structure supports the primary market entry strategy of Coca-cola as discussed above. Since licensing involves little contact and interference with the licensee, the decentralized organizational structure is very conducive to Coca-cola. Dell, Inc. is one of the largest personal computer manufacturers in the world. The company was able establish in the global IT industry because of its very efficient market entry strategy. In capturing foreign markets, Dell directly invest in a country by developing foreign-based assembly or manufacturing facility.

Description of Christo and Jeanne Claude`s Installation The Gates Essay

Description of Christo and Jeanne Claude`s Installation The Gates - Essay Example It is all about altering the space and thus altering the eye. ‘The Gates’ have a rare quality that combines an open invitation with an exciting sense of mystery at every step into it. The saffron clothe hung at each gate just like a half-curtain had a function of masking the view ahead, for a few moments, when a person passes through it (Christo and Jeanne Claude â€Å"The Gates†). The gates masked the panoramic view at each step but also revealed a new vision also at every step (Christo and Jeanne Claude â€Å"The Gates†). The saffron wardrobe in which Christo and Claude had dressed up the classic elegance of the park provided a contrast beyond comparisons so as to make the onlooker feel as if he/she was entering a surreal world (Christo and Jeanne Claude â€Å"The Gates†). The monotony of visual experience caused by the repetition of the gates has a purpose to serve. It hides the contours of the park and gives out a monolithic experience where even when a visitor walks miles and miles, she would feel she had not moved at all. By repeating the space and expanding it, thus the artists had manipulated time as well, by instilling a feeling of eternity. The equal distance that is kept between the gates is yet another artistic technique to enrich the feeling of infinity. The very material presence of the textile is suggestive of the time-limited nature of this work of art. It is evident to the visitor to this work of art that it is not going to last forever just like a painting or a sculpture. Yet it has a unique value as a spectacle, a value that a painting or a sculpture cannot command. It is the time-constraint that imparted it a value as a spectacle. The installation also offered the onlookers, a side view, from the road, which was equal to an outside v iew. From this viewpoint, the gates transformed into a neat row of big women legs clad in saffron skirts (Christo and Jeanne Claude â€Å"The Gates†).

Yahoo Work-at-Home Edict Squanders Benefits Case Study - 32

Yahoo Work-at-Home Edict Squanders Benefits - Case Study Example Other attributes were due to making more calls per minute thanks as a whole to the more silent working environment. In the same survey, by Boom, it probed how the performance gains were doubled. Â  This is backed by most economies who agree that the call-center is mostly suitable for telecommuting, and in this, the worker's activities can be monitored. Yahoo in their memo to all workers, on the other hand, insisted that everyone should report to work and focus their claims that working side-by-side increases and guarantees collaboration, which improves everyone’s efficiency and productivity (Kennedy, 2013). Despite numerous studies having proofs on positive fruits of telecommuting, Yahoo still did not consider how productivity is enhanced through a workforce based on long hours at the office with limited attention to family and community. On a personal basis, yahoo’s step on their telecommuting policies was focused on a type of telecommuting that substitutes for time spent at the office, and give workers an opportunity to avoid long travels and strategize their work hours around family and community responsibilities (Kennedy, 2013). Â  For technology companies like Yahoo, it is somehow vague to develop a format of analyzing those working at home’s performance in the sense that they were structures, which were built by living at the office with peer and it provided splendid results. Even though most people lobby for working from homes claiming that it makes their lives remotely possible and affordable in relation to raising kids and maintaining a family. Yahoo’s head of human resource stated that communication and collaboration would be as significant as the company works in a more fun, well-organized and extremely fecund heights (Kennedy, 2013).

All Quiet on the Western Front Essay Example for Free

All Quiet on the Western Front Essay Paul Baumers experiences of the war transforms him into someone of whom some may describes as lacking in expression, immoral, and maybe even a systematic automaton. These traits are often emphasized throughout his duty in World War II and are even furthermore supported through harsh traumatic incidents. But like all young adults, his innocent mind was concealed from the true face of war, and before such time, he was like any other teenage boy. It is evident that he was particularly interested in school and would sometime recollects back to his regular life, such as things that [is]at home in the draws of [his] writing table lies the beginning of a play called Saul and a bundle of poems (19). However, once he joined the army, he lose all sight of such pleasure and as the global conflict drags on deeper, his range of expression begins to narrowed into what was only necessary, and his daily routine soon becomes systematic. He changes so much that he ceased to see the light of all things, and his thoughts and actions soon turns into that of immoral kinds. However, even though the darkness of war soon engulfs most of his conscience, there still lies a small light of hope, the light of his genuine human soul. Many cannot realize the terror war brings, and often, the soldiers are the one who are the most affected. The journey endured in combat can draws ones hopes out and input fear and reinstall the human instincts as one thinks purely of survival. But unlike most, Paul began such journey at a very young age, and was not yet ready to experience the world. He has yet to even see the real world, but quickly jumps into the middle of the worlds largest conflict. The training camp was the first step to the extraction of his personality. After weeks of preparations for the front, Paul and his friend soon realized that what matters is not the mind but the boot brush, not intelligence but the system, not freedom but the drill (22). The boys soon divert back to their ancestors state of mind, an era where survival of the whole is the first priority while anything else comes afterwards. Beneath the wall of apathy Paul has built up, there still exists a spark of humanity. Paul can still feel things like grief and over the death of friends like Kat, where Paul is stunned to learn that Kat is dead, Do I walk? Have I feet still? Pauls emotions, although restricted, are still there. Paul tries to preserve himself and his soul throughout the war in the hopes of making the world a better place. Although he knows that he probably wont succeed in his goals because he and the rest of his generation are so beat down by the loss and horror of war, we will grow older, a few will adapt themselves, some others will merely submit, and most will be bewildered; the years will pass by and we shall fall into ruin the fact that he still hopes and cares, But perhaps all this that I think is mere melancholy and dismay, which will fly aw ay enough to want to fix the problems that started this war and maybe even prevent others from going through this ever again shows that even at the worst of times, shows that Paul manages to preserve his humanity (294). In another occasion such as when one of his comrade, Kemmerich, dies, he channeled his thoughts toward the justification of Muller claiming his soon deceased friends boots. Although Paul did express some sympathy towards his dying friend, it seems almost artificial as he quickly turned his attention towards a more important matter, at least in his mind, the matter of Kemmerichs belongings. He begins to speculates about who should claim what and should they really be claiming it. Of course, the rule of survival conjures up in his mind, and he remembered that the boots [were] quite inappropriate to Kemmerichs circumstances, whereas Muller [could] make good use of them (21). He even went further to justify the claim by stating that, we have lost all sense of other considerations, because they are artificial. Only the facts area real and important for us. And good boots are scarce (21). This presents a concept derived from the war, in which personal thoughts and individualism is limited and physical survival is accentuates. In a indirect way, his last thought depicts the barbarism of war, that way Man steps back in development and his conscience becomes simple; he only view upon on his needs and nothing else. For war is a two sided coin, with one side, the objective is seen as the motive, while on the other side, a sacrifice must be made to achieve the objective. But ignorantly, we ignore the mean and only focus upon the end. We hope that our actions, the vision of our better world will be achieved, and that the world will become more peaceful. But our efforts are in vain, and our hope is nothing more than a childs dream. War is a cycle, of which will never end. Its there to resolve problems momentary. Its there to break us down, and remind us that we are nothing more than savages who seek power and land. What others may see as normal and moral may be view differently by those who is not in their position. Frequently throughout Pauls journey as a soldier, his actions were often viewed upon as immoral; in that he gave little thoughts to his action, almost to the extent that he could not think of the situation any other way. In a specific incident, one of his younger comrade was badly wounded and would eventually die, so he and Kate agreed upon that [they] ought to put him out of his misery (72). Many of a third perspective may deem that as inhuman, to shoot some just to shorten their pain. Perhaps in his view, he was helping the poor lad by ending what would be a week or so of hell before he dies. But such thoughts may lead one to wonder if he may even think himself as a being greater than other, one who is has the authority to decide for the life of another. Humans are defined by our extension of complex thinking and our ability to empathize another. But in this case, Paul has yet to know how the pain of being severely injured, and only thought upon his assumptions. If he was in any other position, his first normal reaction may have been to carry that boy to the nearest help. As the war drags him into more the intensified front, he soon comes across [young recruits] flock together like sheep instead of scattering, and even wounded are shot down like hares by airmen (130). He sees some died right in front of him and some who runs out due to claustrophobia. However, in none of these occasions did he mourn for the dead, or even consider emotions such as sadness and sympathy. Perhaps it was due to the fact that he may have encountered numerous of such sight. When Paul sees the young recruits being kill due to lack of experience, he

Appalachian Mountains Essay Example for Free

Appalachian Mountains Essay The â€Å"Appalachian Mountains† refers to the mountain range that covers most part of the eastern North America and some sections of another country, the neighboring Canada. Professionals believe that the Appalachian Mountains is divided into three; the south part, the north part and the central portion of the Appalachian Mountains. The presence of the Appalachian Mountain range is important for the US because of several reasons. One of the reasons is that the Appalachian Mountains act as a dividing line separating the Midwest territory of the US from its eastern seaboard via the Eastern Continental Divide, which traces a path alongside the Appalachian Mountain range starting from Pennsylvania leading up to Georgia. There are also other important roles that the Appalachian Mountain range play and it can be socially, economically and geographically. Another important characteristic that is attached to the Appalachian Mountains and it formation is that it marked the beginning of plate collisions which was in turn responsible for the building of several mountains and mountain ranges in the planet, and this mountain building phenomena was believed to be responsible for the creation of Pangaea (Klyza and Trombulak 14). Because of the importance of the Appalachian Mountain range, studies on its geological aspect have been undertaken for years now. The Appalachian Mountains is believed to have undergone a series of different physical transformations and the movements that the Appalachian Mountains experienced throughout its history and creation have made it what it is today. Like other mountain ranges in the world, the Appalachian Mountains, at various times through ages, have risen to great heights from the sea or have been continental rock covered by shallow oceans (Adkins 49). The geological history of the Appalachian Mountains is a very important and very interesting topic to delve on. Because of this, the focus of the paper is centered in discussing the different aspects of the changes that happened on the Appalachian Mountain ranges, from its creation, the timeline involved and the processes that shaped the formation of the Appalachian Mountains from the start until today. When did they form? Most experts believe that the geology of the Appalachian Mountain ranges goes as far back as nearly 500 million years ago, particularly around 480 millions years ago. The timeline of the formation of the Appalachian Mountain ranges involved the changes that happened in several different eras. According to professionals, as far back as the Paleozoic Era there were already movements happening in the natural rock formation of the planet that lead towards the creation of the Appalachian Mountain ranges. This was particularly in the era’s Ordovician Period which was believed to be the time where rock movements led to the rising of the Appalachian Mountain ranges and its transformation from an erstwhile buried state, being submerged underwater during earlier times (Geologic Provinces 3). After the Paleozoic Era, there were still changes that affected the Appalachian Mountains. During the Triassic Period of the Mesozoic Era, structure and feature changes affected the creation of Appalachian Mountains, and some uplifting in the rock formation during the Cenozoic Era also contributed to some of the changes that happened in the Appalachian Mountains (Geologic Provinces 8). How did the Appalachian Mountains Form? The Appalachian Mountain range is a very complex and very old natural geological feature of the planet. The physical characteristics of Appalachian Mountains provide the observer with hints and clues towards how the Appalachian Mountain range was formed and what processes were involved in the formation of this particular mountain range. A major characteristic of its geology is the presence of elongate belts composed of marine sedimentary rocks, volcanic rocks, as well as parts of an ancient ocean floor. These are all impacted by thrust faulting and folding processes that shaped the Appalachian Mountain ranges from how it was during its initial formation up to how it is now after years of constant transformation owed to the natural rock movements that impact natural geological formation of rocks on the planet (Adkins 50). Before it would rise up and become a mountain range, the region where the Appalachian was to rise from was considered as a passive plate margin. Because of this, there are times when the area is found underwater, buried by sea water under a sea that was nonetheless shallow, especially since there were also periods where it was above water. The Appalachian region would not remain passive forever, and the change from being passive to being active happened during the Ordovician Period, wherein plate motion movements changed and paved the way for the Taconic orogenym or what is known as mountain building event, in this case the first during the Paleozoic Era. By this time, the Appalachian is already considered as a plate boundary that is very active in its movements (Geologic Provinces 3). The Iapetus, another oceanic plate situated close to the Appalachian, was considered to collide against the Appalachian. Because the collision eventually sank, it submerges itself under the craton of North America. Because of what was happening in Appalachia and what has happened in the Iapetus, there was a resulting creation of what is known as the new subduction zone. The creation of this new particular feature was believed to be the birth of what would be known today as the Appalachian Mountain ranges (Chapter 2: Plate T-11. Appalachian Mountains 11). The Taconic orogeny was not the first mountain building plate collisions that helped create and develop the Appalachian Mountain Ranges, because there are still a series of other plate collisions that is set to happen that impacted mountain building, particularly the building of the mountains of the Appalachians. Several other orogenies, like the Caledonian orogeny, the Acadian orogeny, the Quachita orogeny, the Hercynian, orogeny as well as the Allegheny orogeny all contributed to the mountain building process that shaped the Appalachian Mountain ranges (Chapter 2: Plate T-11. Appalachian Mountains 5). As the Appalachian Mountain range was developing through the years, experts believed that at one point, it was standing as high as, or even higher than the height of the present day Himalayas. This is largely because of the consistent collision of ancient continents that pushed the mass of land upwards and raised mountains like the Appalachian higher and higher. The activity in the rock features shaping and re-shaping several geological features like the Appalachian mountain ranges experienced change, leading towards being still once again after the Pangea continent started to break apart during the Mesozoic Era. After this, erosion took over, and the once towering Appalachian was transformed into a vast plain. But this situation would not remain permanent. There were new waves of uplifting that would affect the region in the near future following its transition towards becoming a vast plain, and the uplifting allowed the Appalachian to rise up again, particularly during the Cenozoic Era (Geologic Provinces 7). What Geologic Processes were Available for the Formation? There were several geological processes that contribute to the shaping of the features of the Appalachian mountain ranges and the creation of the Appalachian mountain range itself. The most important perhaps is the plate collisions, which pushed the rocks upward to create the mountain range. Erosion was also part of the history of the formation of the Appalachian Mountain ranges. It comes into play during the time when the Appalachian region was flattened, a temporary state since the mountains will eventually be a towering feature again in this area after activity in rock movements resume and allowed the Appalachian mountain range to rise up. Other geological movements, like thrust faulting, are also at play throughout the history of the Appalachian mountain range. Criticisms Despite the presence of the theory on how the Appalachian Mountain ranges was created, there are still criticisms that challenge existing belief by providing newly discovered data involving the geological events and changes directly involved in the shaping and re-shaping the Appalachian Mountains. This is normal especially since the information on the Appalachian mountain range formation is not yet set on stone especially since there are still gapping holes that are not closed because of the absence of solid proofs to support scientific claims. One of the criticisms was raised in 2006 after scientists believed that they have found new evidence that can change how experts look at the formation of the Appalachian mountain ranges. According to an Ohio University professor, the ocean involved in the collision that started the creation of the Appalachian mountain ranges was not Iapetus but rather Rheic (Ohio University 7), which was believed to have been closed down after the collision between Gondwana and North America, leading to the formation of Pangea and the creation of Appalachian Mountain ranges (Ohio University 8). There are also those which point to other assumptions involving the Appalachian mountain ranges. Some believe that there were other mountain ranges and chains involved or interconnected with the Appalachian mountain ranges during the millions of years of its rise and erosion. What is today traditionally called the Appalachian Mountains really represents several different mountain chains, formed at different times over a span of at least 130 million years (Klyza, Trombulak 14). But despite the criticisms, the study and understanding of the Appalachians contribute significantly in scientific study. The scientific attitude and approach towards understanding and studying tectonics as well as mountain-building was developed largely by the efforts to study the Appalachian mountain ranges. Other plate tectonic concepts, even those that involve the studying of how oceans open and close before, was also influenced significantly by the study on Appalachian mountain range formation (Chapter 2: Plate T-11. Appalachian Mountains 3). Conclusion The history of the Appalachian Mountain ranges is something that is eventful and important today because it is significantly important to other important aspects of world history, like the formation of super-continents and its breaking apart, influencing the geography that modern world has today. Understanding this phenomenon may not be as easy but modern literature is growing and growing to provide more information about this aspect. Works Cited Adkins, Leonard M. Appalachian Trail: A Visitors Companion. Menasha Ridge Press, 1998. â€Å"Chapter 2: Plate T-11. Appalachian Mountains. † National Aeronautics and Space Administration. 6 October 2008. 25 February 2009 http://daac. gsfc. nasa. gov/geomorphology/GEO_2/GEO_PLATE_T-11. shtml. â€Å"Geologic Provinces of the United States: Appalachian Highlands Province. † United States Geological Survey (USGS). 13 January 2004. 25 February 2009 http://geomaps. wr. usgs. gov/parks/province/appalach. html. Klyza, Christopher McGrory and Trombulak, Stephen C. The Story of Vermont: A Natural and Cultural History. Middlebury College Museum of Art. 1999. Ohio University. â€Å"Geologists Find New Origins Of Appalachian Mountains. † Science Daily. 17 November 2006. February 24, 2009, from http://www. sciencedaily. com/releases/2006/11/061117123212. htm.

Global Patterns of Earthquakes

Global Patterns of Earthquakes Achievement Standard Geography 91432: Analyse aspects of a geographic topic at a global scale. (Parshotam) Task 1: Describe the global pattern of earthquakes, including maps in your answer. An earthquake is defined by GNS Science, as a â€Å"sudden motion or trembling in the crust caused by the abrupt release of accumulated stress along a fault, a break in the Earth’s crust.†[1] As seen below from the map representing data between 2000 and 2008 there is a major peripheral pattern of ‘Global earthquake activity’ focused around the exterior of the earth’s tectonic plates. This is evident from the similarities in comparison to the second map below showing the ‘Global plate boundaries of the earth’.[2] These plate boundaries accurately follow the same shape, size and location of the thin red and bright multi-coloured linear outlining in the first, validating this claim. The most intense locations of earthquake activity are concentrated in a linear pattern in locations of the earth where continental plates interact with oceanic plates. This is illustrated by the multi-coloured bright regions indicating heavy earthquake activity of ranging depth in the earth’s crust in the Western regions of South America, the South East Asian islands, Japan, the far Eastern boarders of Russia, the South Western edges of Alaska, New Zealand and Central America. The information provided here is validated with background research ranking Japan, Indonesia and Chile as first, second and third in the world in terms of countries with the most 6.5+ magnitude earthquake events in 2014.[3] Japan accumulated 72 occurrences, Indonesia 52 and Chile 43. Other noteworthy countries include Papa New Guinea ranked 4th at 40, Mexico ranked 6th at 32, Alaska ranked 9th at 25, Peru ranked 10th at 23 Russia ranked 12th at 20 and New Zealand ranked 18th at 14; all countries included in the heavy earthquake activity regions. Also seen from the ‘Global earthquake activity’ map, there are scattered occurrences of shallow earthquake activity in the middle of the tectonic plates shown from the small distribution of red dots over E astern Africa for example. This is due to the global pattern of fault lines. The map seen on the next page shows the layout of earth’s major fault lines which explains this smaller scattered pattern of earthquake activity. The location of scatter follows the same alignment as the fault outlines on the ‘Major global fault lines’ map.[4] This is exemplified from the red scatter, on the â€Å"Global earthquake activity’ map, throughout Ethiopia, Sudan, Kenya and South Sudan for example which corresponds with the fault line of the Central African Shear Zone fault system illustrated running through Eastern Africa. Task 2: Fully explain the factors and/or processes contributing to the global pattern of earthquakes. As defined by GSI Science earthquakes are releases of stress through the interaction of tectonic plates. These tectonic plates are compacted into a patchwork like arrangement to form the Earth’s lithosphere, its outer shell which is comprised of the crust and uppermost mantle (the individual layer of upper mantle which is closest to the surface of the earth). The plates are made up of several large plates being, the Eurasian plate, the North American plate, the African plate, South American plate, the Antarctic plate and the Pacific plate with a few other minor plates in between. Most plates range from 4 to 40 miles in width and consist of both continental crust and oceanic crust. Beneath the lithosphere of the Earth’s tectonic plates is a much hotter and softer layer, called the asthenosphere. A process occurs where due to the amount of pressure and extreme temperatures the rock of the asthenosphere is able to morph and therefore it moves and flows, creating convection currents from radiating hotspots centring from the inner earth which affect the movement of the plates, termed continental drift[5]. The diagram to the left illustrates the relation of levels which contribute to the movement of tectonic plates. This is very slow though, only up to 100mm per year. Due to the heat of the asthenosphere the lithosphere lying above is brittle and therefore susceptible to breaks in the form of faults. Earthquakes are created through three different forms of plate interaction: Convergence is one such interaction where two plates collide, and this region of meeting in the Earth’s crust is called a subduction zone or convergence boundary. When the two plates collide, one is forced to slowly scrape over, under or alongside the other. Resulting from the pressure of these movements, the crust gives way and a fault ruptures releasing an earthquake. During the collision of tectonic plates, the denser plate with more mass forces the lighter plate underneath it. This process is called subduction, hence subduction zone. The plate that is forced down is destroyed and is completely melted as it submerges into magma of the asthenosphere underneath the crust. This is how plate boundaries are altered over time. Volcanic activity is produced from subduction where, as the plate is forced down and melted due to the pressure and heat it turns into magma. Pockets of the magma created finds channels to the surface in the form of volcanoes. On December 26th 2004 an earth quake was generated off the coast of Sumatra when the India and Burma plate converged. The India plate was subducted and the India Ocean tsunami was triggered.[6] There are multiple situations where Convergence operates, where ocean crust interacts with oceanic crust, where oceanic crust interacts with continental crust and where continental crust interacts with continental crust seen in the following diagrams.[7] Seen from the diagram to the left where oceanic crust meets oceanic crust island arcs and deep marine trenched are formed which are examples of visible creases in the Earth’s crust as a result of subduction. Island arcs and oceanic trenches occur when both of the plates are made of oceanic crust. The Mariana Trench in Honolulu Hawaii is an example of a result from this process. Where continental crust meets continental crust spectacular mountain ranges are formed as both plates are too light to be sub ducted so the collision forces the crust upwards. The Himalayas mountain range and the Tibetan Plateau were results of this process when the Australian-India Plate collided with the Eurasian Plate north of India. Divergence is another type of plate interaction. This is a process where two plates separate from each other and a rift, a gap, is produced and widens eventually creating a rift valley, a larger linear rift. Divergent boundaries that occur between oceanic plates produce mid-oceanic ridges. In areas of rifts molten lava can rise and fill which cools reacting with the water and create new crust material, forming new landmasses potentially altering the landscape. Oceans can be formed when plates diverge and water fills the rift valley between the two land masses. This process is called sea floor spreading where the Red Sea exemplifies this process. Transformation is the third type of plate interaction which occurs when two plates slide past each other. From this movement the crust of both plates remains unchanged. However stress is stored in the plates from the friction of moving past and aggregates until the amount of stress surpasses the threshold. Energy is released suddenly in a shift of the plates in opposite directions relative to each other and an earthquake occurs. The earthquake impact is focused on an epicentre location. An example of this is the San Andreas Fault running through California resulting from the friction created from the Pacific Plate and North American. This fault is responsible for the linear pattern of red on the South West of Coast of the United States seen on the ‘Global earthquake activity’ map. As previously stated earthquakes are not only active on tectonic plate boundaries but also fault lines. Fault lines are created due to stresses in the earth’s crust and fractures occur where rock has been disturbed, which can range in length from metres or thousands of kilometres. Fault lines are considered active â€Å"if a fault shows evidence of having moved at least once in the past 100,000 years.†[8] With this the fault is hazardous and a risk of earthquake activity. Once a fault line has been formed future earthquakes are conducted along it. With the exception of earthquakes which take place at a depth of 600km+ all earthquakes are channelled along fault lines. Spectacular mountain ranges such as the Southern Alps can be created also as a result of this process where thousands or millions of years of repeated earthquake activity along one major fault line, the Alpine Fault, build up into extreme dislocations of crust. Different to the earthquake activity generated along plate boundaries seismic waves are produced along fault lines through the rapid interaction of the opposing parallel crust.[9] A process is a sequence of related actions which modify or maintain an environment. There are several processes which crust along fault lines carry out to generate seismic waves and subsequent earthquake activity.[10] [11] Where the two crusts of a fault line are being pulled apart the interaction is termed ‘Normal faulting’. In this situation the hanging wall, which is the crust positioned higher shifts downward, lower than the footwall, the crust which is initially positioned lower. ‘Reverse faulting’ occurs on horizontal ground when the two crusts are instead being compressed together resulting in the hanging wall shifting upwards, over the footwall. Where reverse faulting occurs on sloped land, it is known as thrust faulting. Crusts on ‘Strike slip’ faults shift sideways, laterally past to each other. This type of faulting is unique in comparison to Normal and Reverse as there are no hanging walls or footwalls due to this being on a strike, horizontal ground, instead of a dip so the fault is on vertical ground. All three types of fault processes can be seen in an ‘Oblique slip’ where a combination of these shifts occurs. Strike slips are both right lateral and left lateral. Task 3: Explain in detail and evaluate the social and economic significance for people affected by earthquakes. Over time, earthquakes have had a range of impacts on the cultural and natural landscape of the world with both positive and negative consequences. The people most affected by these impacts are the people living in the countries which lie on the plate boundaries and fault lines. New Zealand’s natural landscape has been largely affected by earthquakes and is a prime example to showcase the long term results. Beautiful scenery such, as the Southern Alps, can be created and be of great economic significance for a country by contributing to the tourism industry as a popular feature. This is specifically seen in Queenstown, a location with much mountainous relief where snow sports like snowboarding and skiing is available and popular. Where these spectacles are created they can be of major significance to the country as this is a long term effect which has the potential to earn large amounts of income for the country’s GDP and be a permanent anchor for the tourism industry which it has proven to be in New Zealand. This effect is beneficial socially also as mountains such as these are available for use for the world to enjoy, however only the countries which the mountains are in will prosper economically. Earthquakes are also capable of causing large scale death and injuries when occurring in an region of high population density. This was demonstrated by the 2010 earthquake in Haiti on January 12th where there were over 300,000 people injured and an estimated 220,000 casualties.[12] Depending on the magnitude of the earthquake and the location of where it happened to be able to cause the necessary destruction in order for such wide spread death and injury to occur. But when the full effects of an earthquake are felt the social impacts are extreme, seen in the figures previously mentioned. This is a long term effect as the pain suffered from losing a loved one will stay with the victims of the earthquake for the rest of their lives. The physical pain endured can also be intense when the case is severe so because of this the victims will be much more affected by death and injury than the other people of the world in unaffected countries. I believe this effect to have greater significanc e over that of a hindered economy where as the statistics have shown, regions can improve their economy and standard of living in a reasonably short time and the effects will be reversed, however death and serious injury such as amputation can never be reversed. Earthquakes have proven to also be detrimental to the economy of the country affected by destroying valuable exports or urban features and environments which cost to be rebuilt and replaced. An example of this effect is seen where as a result of the demolition of the February 2011 earthquake in Christchurch the New Zealand economy shrunk by an estimated 6%-8% which â€Å"is equivalent to the economic impact from severe recession.†[13] It is also noted that, coupled with the economic impacts of the September 2010 earthquake the fall in New Zealand’s GDP was around 8%-11%.Similar to the effect of death and injury this impact focuses mainly on the people living in the affected country. It varies in terms of being a major impact or not seen in the paragraph below it can be short term and is possible to reverse if the economy is strong enough to be resilient. From the effects a recession as the economic consequences were compared to, there will be falls in employment, dispos able income and savings etc. but this also depends on the magnitude of the earthquake and the harshness of the destruction. Surely economies can be crippled as a result of the destruction of an earthquake, which Christchurch’s was not and therefore it did not remain at that level of severity due to redevelopment. It can be a major impact to the extent of death and injury but in more economically developed countries it is not. As previously mentioned strong earthquakes which occur in dense urban areas, like cities, wreak much destruction where the seismic waves generated are able to collapse the buildings and infrastructure. This is exemplified from the results of the Haiti earthquake where â€Å"over 188,383 houses were badly damaged and 105,000 were destroyed.†12 Mental and emotional damages such as trauma, fear of another earthquake and the stress of rebuilding and carrying on with life ensue as consequentially1.5 million people were left without a home. This meant many families were faced with the struggle to survive and eventual relocation of their lives. This with the additional loss of incomes for people who lost their business and places of work and hindered of opportunity for kid’s education, where it is recorded 4000 schools were destroyed or damaged, shows earthquake pose as severe threats to the social wellbeing of the world. This impact is major also and again limited to the vict ims of the event. People’s livelihoods are being endangered and therefore this effect is as serious as death and injury. Homelessness, job losses, lack of education are all risking the futures of the victims where it is a possibility, if the earthquake occurred in an less economically developed country the economy may not be as resilient as that of an more economically developed country. People in LEDC’s are more vulnerable to fall into poverty after a major earthquake. Redevelopment, however, is a beneficial economic effect that earthquakes can make. Multiple factors of a city or country’s economy can be positively impacted such as the availability of new job opportunities. This is as workers will be employed to clean up and clear the debris and rubble from the left over destruction and construction/development firms will be in heavy demand in order to rebuild the damaged and levelled areas. Where employment rises there will be an increased demand for goods and services as more households are willing and able. From this more income can be taxed tax giving the government revenue and ability to aid in the redevelopment and expand the economy which is seen as $16 billion has been generated as a result of Christchurch’s redevelopment increasing New Zealand’s Real GDP. The economic growth made possible by earthquake redevelopment is validated by the statistic that 9 months after the February earthquake the Christchurch economy was g rowing between 1-3% every 3 months, more than the national economy growth. Rejuvenation of an economy is positive and major impact. As seen in Christchurch it can lift a city and it’s people out of despair and it will soon be restored as a major New Zealand city. However as mentioned before redevelopment has varying levels of success and is not as effective in some cases as others. Along with economic growth, resulting from mass redevelopment, locations affected by earthquake activity can become more modern and beautiful which will in turn attract high levels of population, increasing population density and again employment. Landmarks of historical significance can be lost as a result of earthquakes such as bridges of churches. This loss can cause much grief to those who valued the landmark’s significance and it can also be detrimental to the location’s sense of identity as such features can play a large factor in the region’s history and significance as a place. An example of this is Christchurch’s cathedral which was more than a century old, built in the second half of the 19th century was damaged beyond safety and therefore was demolished. This is not a major impact when considering the horrific possibilities of widespread poverty and mass death. Also to some history may not be as important as it is to others and if the landmark is not a key point in the country’s GDP, loss of it will not create serious negative economic consequences. This however is long term as history can never be rebuilt or recreated entirely. [1] http://www.gns.cri.nz/Home/Learning/Science-Topics/Earthquakes/Earthquakes-at-a-Plate-Boundary [2] http://www.globalchange.umich.edu/globalchange1/current/lectures/evolving_earth/evolving_earth.html [3] http://www.world-earthquakes.com/index.php?option=ethq_statistics [4] http://www.gsi.ie/Education/Geology+for+Everyone/Plate+Tectonics.htm [5] https://www.princeton.edu/~achaney/tmve/wiki100k/docs/Asthenosphere.html [6] http://www.gsi.ie/Education/Geology+for+Everyone/Plate+Tectonics.htm [7] http://en.wikipedia.org/wiki/Convergent_boundary [8] http://www.gns.cri.nz/Home/Learning/Science-Topics/Earthquakes/Earthquakes-and-Faults/When-is-a-Fault-Active [9] http://www.gns.cri.nz/Home/Learning/Science-Topics/Earthquakes/Earthquakes-and-Faults [10] http://www.gns.cri.nz/Home/Learning/Science-Topics/Earthquakes/Earthquakes-and-Faults/Different-types-of-Faults [11] http://geology.about.com/library/bl/blnutshell_fault-type.htm [12] http://www.dec.org.uk/haiti-earthquake-facts-and-figures [13] http://ccdu.govt.nz/faq/economy

Analyzing an Advertisement for a Texas Instruments Calculator Essay

Analyzing an Advertisement for a Texas Instruments Calculator Get your own. These words literally speak for themselves when it comes to the Texas Instruments calculator: TI-83+ silver edition. â€Å"Get your own† is the title that appears at the top of the advertisement for the TI-83+ silver edition. The title is reemphasized by a group of teenagers pictured below the title. The teens pictured in the photo are all playfully trying to get their hands on the coveted TI-83+ silver edition-graphing calculator. Directly below the picture of the teens, is a graphic of an enlarged graphing calculator, and displayed on the screen of the calculator is the new phonebook feature. Then, to the right of the graphic are three short phrases that reemphasize and support the title of the advertisement. These phrases state: more power, more speed, and more fun. Preceding these three phrases is a web address. The address shows the TI-83+ silver edition calculator in more depth, and also reiterates the title of the advertisement. The website is gottagetyour own.com is implying that all students need their own calculator, and the TI-83+ silver edition is the best choice. The advertisement was found in the September issue of Teen Magazine. The author carefully planned the placement of this advertisement with the viewers in mind, for he or she was targeting those returning to school. The author most likely chose Teen Magazine to present the advertisement for reasons mostly relating to the viewer. The individuals that read Teen Magazine are in general teenagers that are attending school. Targeting teens in general would be a plus in the sense of advertising, for teenagers are interested in new technology, and want to have the latest fashion, or in this inst... ... with the viewer. Overall, the Texas Instruments TI-83+ silver edition calculator advertisement is an article displayed in such away that appeals to those seeking some form of education. In most cases the advertisement would call to the teen genre. The advertisement displays the title â€Å"Get Your Own† at the top of the page to put emphasis on the remainder of the article. The picture of the teens and the full size picture of the calculator are just other examples of why each individual should get their own TI-83+ silver edition calculator. Along with three small phrases and a web address, the article is compl! ete in its emphasis of the title. â€Å"Get Your Own,† is a phrase that would definitely stand out in a persons mind after viewing the article, therefore, the designer did a quality job formatting the advertisement. Then â€Å"Get Your Own† pretty much sums up the article.